Talcum Powder Lawsuit Update
Talcum powder lawsuit update: Researchers started to notice the link between ovarian cancer and talcum powder as early as the 1970s. In the latest Johnson and Johnson talc lawsuit, victims argued that Johnson and Johnson knew about this link, but did not do anything to warn users or attempt to make their product safer. In fact, internal documents at Johnson and Johnson suggest that the company was aware of the connection, and still did nothing.
Johnson and Johnson’s Marketing Practices
Instead of properly warning users, Johnson and Johnson started marketing their talcum-based products, like Baby Powder and Shower to Shower, in a way that is more likely to increase a woman’s risk of developing ovarian cancer.
They marketed it as a way to “freshen up,” and stay clean and dry. The recommended use was for the direct use of talcum powder on or around the genitals or on undergarments. Research indicates that prolonged exposure, like the daily use that Johnson and Johnson suggested, make ovarian cancer much more likely to occur.
There is also evidence that marketing focused on overweight women, African Americans, and Latino women. These women also generally have a higher risk of contracting ovarian cancer.
Talcum Powder Lawsuit Update
There have been over 1,000 lawsuits filed against Johnson and Johnson relating to the link between talcum powder and ovarian cancer.
The talcum powder lawsuits against Johnson and Johnson have generally had two major arguments. The first is based on the failure to tell customers about the potential for contracting ovarian cancer associated with long-term use. The other focuses on research that indicates that talcum powder is unsafe generally, and it should not have been marketed as it was. The next talcum powder lawsuit update should be coming soon.
Failure to Warn
When companies are aware of a particular danger of their product, they should, at the very least, warn consumers of the potential for danger. When a danger is not immediately obvious, a manufacturer or designer should include warnings on labels or packaging that there is a risk of a specific type of danger. In this case, that danger would be contracting ovarian cancer with long-term use of talcum powder around the genital area.
Another argument asserted is that Johnson and Johnson knowingly sold and marketed a product that it knew was unsafe for use as it was being marketed. Evidence has been discovered that Johnson and Johnson was aware of the association between ovarian cancer and talcum powder, but they continued to sell it anyway.
These and other legal theories are used in Johnson and Johnson talc lawsuits to argue that Johnson and Johnson did not treat their customers with the respect and fairness they deserved by deceiving them just to make money.
If you or a loved one used talcum powder and was diagnosed with ovarian cancer or mesothelioma, you have rights and you have options. Call us today at: 877-810-4067 for a free legal consultation, or fill out the form above so we can get back to you. There is no obligation, no cost and every call is completely confidential.